proposed logo & Newsletter Layout

In 2015, the GSC Finance team at Microsoft launched Finance Showcase, an initiative that engaged internal software users in marketing to corporate clients. I was asked to create various graphic assets, including a logo and email templates, to visually represent the program and communicate strategy.

Designs integrated standard Microsoft brand elements with finance related imagery to create a look that was both consistent with the company’s identity and unique to the Finance Showcase program.

print marketing

Additionally, I assisted in developing a communications plan for the program, tracked engagements and communicated with clients. Designing a print brochure that provided an overview of topics was part of the client outreach effort.

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Synopsys | Brand Identity UI & Narrative

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Microsoft | Presentation Design